The Initiative for support of care homes is an initiative targeting care homes across Greece. Due to the crisis, vulnerable groups such as the elderly are amongst those most affected. Many care homes in Greece have experienced a significant decrease in their budget and are facing increasingly complex issues such as the effect of government austerity measures as well as changing legal and fiscal frameworks. As a result, this has forced them to minimize or even cease crucial investments, namely upgrading their infrastructure, investing in new equipment and expanding their programs. Furthermore, the majority of care homes are unable to offer a holistic approach to the care of their elderly residents through the provision of services such as psychological support and recreational activities. The lack thereof drives many elders to an absence of socialization, solitude and even depression.

The strategy behind this initiative is twofold. On the one hand, it supports care homes through the alleviation of basic needs. Such grants may include the provision of food, medical supplies, and equipment in order to improve the daily operation and support various health-related services of the care homes.

Secondly, this initiative establishes a capacity-building element to the particular grantees whenever possible. Through capacity-building, the purpose is for care homes to develop their services provision and to function more effectively in the long-term. By rethinking and reinventing the way that care homes operate, the ultimate goal is to provide higher quality and personalized care to the elderly. An equally important capacity-building element is staff training and empowerment. By making care homes a place where employees wish to work, lower staff turnover, increased engagement and meaningful interaction with elders can be achieved.